Discover how a makeup simulation application can transform your routine and help you find your ideal style without overspending.
Have you ever looked in the mirror and thought “I wish I could try this eyeliner before I risk doing it for real”?
Because I do. Many times.
I always loved makeup, but I was also afraid to experiment.
What if I was wrong and ended up looking like a clown?
What if that eyeshadow that looks amazing in the packaging doesn't match my skin tone?
Everything changed the day I discovered a makeup simulation application.
And I'm not exaggerating when I say it opened up a whole new world for me.
If you too dream of finding your perfect style without spending a fortune on products, stay tuned because I'm going to tell you all about my experience—the good, the bad, and what you should know before trying it.
Some of the best makeup simulation apps
Here's a list of the apps I tried and my honest opinions:
1. YouCam Makeup
- The most complete in terms of variety.
- It has real-time makeup with AI.
- You can make “before and after” comparisons.
- It offers built-in tutorials and even skin analysis.
Ideal if you are a beginner or you like to play with styles.
Download the app: Android / iOS
2. Perfect365
- It allows you to customize each part of your makeup a lot.
- It has a more artistic and creative approach.
- It includes filters, hairstyles, and even options to change eye color.
Ideal if you want to experiment with looks extreme or artistic.
Download the app: Android / iOS
3. MakeupPlus
- It has free basic features and preset looks.
- Offers real brands that you can buy directly from the app.
- You can save your favorite styles in a “personal gallery.”
Ideal if you are looking for something faster and simple.
Download the app: Android / iOS
What is a makeup simulation app?
A makeup simulation application It's a digital tool (usually in the form of a mobile app) that lets you try out different makeup styles, colors, and techniques... without ever touching a brush!
You just need to upload a selfie or activate the front camera and the app does the rest.
The best part is that many apps use artificial intelligence to adapt virtual products to your real-life facial features: skin type, eye shape, tone, lips, etc.
And the most fun thing is that you can see yourself in dozens of looks in seconds.
Why I decided to try it (spoiler: it was out of desperation)
The idea of using such an app came to me one night before my best friend's wedding.
I had no idea how to do my makeup.
I had bought a new foundation and three lipsticks, but none of them convinced me.
I was about to panic when I saw a video on TikTok about these apps.
So I ran to download one (I started with YouCam Makeup) and in less than five minutes I was already trying out looks that I would never have dared to do alone.
And guess what: I found a style I loved, received tons of compliments at the wedding, and even saved myself a trip to the salon.
How does a virtual makeup app work?
Using them is easier than it seems. Almost all of them follow the same process:
- Download the app from the App Store or Google Play.
- You take a selfie or you use the camera in real time.
- Choose from hundreds of virtual products, from foundation and concealer to false eyelashes and glitter.
- Try different complete styles with a single click.
- You save the image or video to compare or share.
What I liked most about the app
I'm going to tell you what surprised me the most (in a good way):
- Incredible variety of products: I could try brands I always wanted but never bought for fear of not liking them.
- Real-time technologySome apps track your face as you move, making the experience much more realistic.
- Personalized recommendations: Some premium versions suggest makeup based on your skin tone, age, or even clothing style.
- Saving money: I no longer spend money on products that don't suit me. I try first, then buy (if I like them).
Is it worth paying for the premium version?
Honestly, it depends on your usage.
If you just want to have fun and try out styles from time to time, the free version of these apps is sufficient.
But if you wear makeup regularly, have a social media account where you showcase your looks, or work in the beauty world, investing in the premium version is totally worth it.
I paid for a month in YouCam Makeup just to try it, and the difference was huge: more precision, new products every week and exclusive tutorials.
What no one tells you about these apps
Although I love them, there are things that are good to keep in mind:
- Sometimes colors don't look exactly the same in real life.
- Apps may exaggerate the effect a bit (especially on lips and eyes).
- They don't replace real makeup, but they do help you make smart decisions before you buy.
So my advice is: use them as a guide, not as an absolute mirror.
How it helped me in my daily routine
Since I started using these apps, my relationship with makeup has changed:
- I feel more confident when choosing products.
- I dare to try new things (like dark lipsticks or graphic eyeliners).
- It saves me time because I already know what looks good on me before I start.
- Even my friends ask me for advice because they see that I have more confidence.
A tool every woman should try
If you've ever felt insecure in front of the mirror, if you struggle to find your style, or if you just want to have fun exploring new possibilities, I encourage you to try one. makeup simulation application.
You don't need to be an expert. You don't need to have an arsenal of products.
All you need is your phone and curiosity. Believe me, it can be the first step toward feeling more empowered, confident, and creative with your image.
And if you've already tried them, I want to hear your experience! Leave it in the comments or share it with that friend who's always wondering which makeup to buy.

Luna Ortega is curious by nature, passionate about everything involving the feminine universe.
She likes to transform conversations between friends into light, truthful texts full of personality.